Consumer and Industrial
Our Approach
Responding to the common challenges of highly diverse industries
The consumer and industrial products sectors are confronting change on all fronts. Supply chain transparency and integrity are critical, business models are digitizing, and customer relationships are becoming more direct.
OpSec works across physical products, global supply chains, online marketplaces, and licensing and merchandising programs, to help brands build resilient businesses. We bring together physical and digital solutions to create comprehensive responses to issues like counterfeit, compliance, and trade diversion. And we recognize that practicality always plays a role with products, whether in the factory or on the shelf.
Bringing greater all round security to brands online
Product brands are all too familiar with the threats posed by the online selling of counterfeits. Marketplaces, social media platforms, and websites that impersonate brands have opened up channels that make it easier than ever to dupe consumers.
But it’s not just counterfeit that is undermining brands online. Fake endorsements and consumer frauds are damaging reputation, while unauthorized NFT minting is misappropriating assets. So make sure your online brand solution does more.