OpSec® Insight
OpSec® Insight is designed to empower brand owners with data and analytics for manufacturing, distribution, retailer efficiency, online risk assessments and mitigation, consumer demographics and more.
OpSec® Insight is a unique platform bringing an integrated approach to total product lifecycle management. Starting with the design phase, Insight enables artwork design and distribution as well as contract and royalty management.
Once designed, Insight provides unique identifiers to be embedded to any product for authentication and verification. Insight then further empowers brand owners to trace products through the manufacturing and distribution process.
Insight provides interaction with loyal consumers at point of purchase or post-purchase engaging them in new ways, while providing brands with demographic and behavioral insights via in-depth reporting and analytics.
To close the loop in the product lifecycle, Insight manages branded products in cyberspace, identifying unauthorized retailers, marketplaces, searches, and more. The integrated OpSec® Insight platform manages products from inception through their useful life with the end consumer.
OpSec® Insight enables brand protection and supply chain functionalities and more:
- License and Royalty Management Simplify the licensing process through a single intuitive platform that allows you to manage your licensee agreements, asset distribution, design approvals, and royalty collection to increase revenue and efficiency
- Track with OpSec® Insight Track provides unique identifiers (including serial numbers, random codes, and combinations) to be embedded in your products for authentication and verification. For authentic products, these unique identifiers (UIDs) enable organizations to identify the source and journey of products, while easily distinguishing between authentic and illicit trade.
- Trace with OpSec® Insight Trace empowers clients to trace products through the manufacturing and distribution process. The data collected enables brand and supply chain staff to understand facility performance, distribution accuracy, and even retailer (online and brick and mortar) efficiency.
- Consumer Engagement with OpSec® Insight Follow consumer buying patterns to see where, how, and when your brand is purchased
Consumer Engagement
Follow consumer buying patterns to see where, how and when your brand is purchased.
License + Royalty Management
Simplify the licensing process through a single intuitive platform that allows you to manage your licensee agreements, asset distribution, design approvals, and royalty collection to increase revenue and efficiency.
SmartCheck
OpSec® SmartCheck is a smartphone enabled Optically Variable Device (OVD) validation tool, using advanced Artificial Intelligence (AI), which offers clients an additional, reliable method of validating overt OVD features with a high level of confidence.
Trace
Trace empowers clients to trace products through the manufacturing and distribution process. The data collected enables brand and supply chain staff to understand facility performance, distribution accuracy, and even retailer (online and brick and mortar) efficiency.
Track
Track provides unique identifiers (including serial numbers, random codes, and combinations) to be embedded in your products for authentication and verification. For authentic products, these unique identifiers (UIDs) enable organizations to identify the source and journey of products, while easily distinguishing between authentic and illicit trade.
Product Brochure
OpSec Insight Brochure
OpSec Insight product management solutions organize contract management, trademark distribution, and product design approvals in one intuitive platform, digitizing and streamlining product lifecycle from…
Case Study
Tonino Lamborghini Genuine Products Protection
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Case Study
Dainese Authenticity and Traceability Program
Introduction to Dainese’s Problem Established in 1972 by Lino Dainese, the Dainese brand has been at the forefront in advancing and promoting safety in…
Read More about Dainese Authenticity and Traceability Program