Sports and Apparel
Our Approach
Meeting the needs of the world’s best sports brands with industry solutions
The sports industry is the embodiment of intangible value. Licensing, media rights, and sponsorship all play critical roles in revenue streams, spanning multiple commercial partnerships that bring their own complexity.
OpSec works across licensing and merchandising programs, apparel and footwear product lines, and live and on-demand sports media, to help optimize and safeguard rights and revenues. We bring together multiple discrete solutions into robust responses to the priorities and challenges of sports and apparel brands. And we make it work across partners, from licensors to licensees, from rights owners to broadcast partners.