As with any iconic identity, the Football Association and its official products are targets for counterfeiters. The FA turned to OpSec to help safeguard their brand and the revenues associated with licensing and retail.
Fans that follow European club football expect quality and true authenticity from official merchandise. OpSec worked with TEAM Marketing to optimize workflows and add distinctive security to official UEFA products.
National sports associations face competing demands from fans, licensees, and stakeholders. The Scottish FA chose OpSec solutions to protect its official licensed merchandise and help preserve the fan experience.</p>
With explosive e-commerce growth, Audio-Technica was troubled by online counterfeit selling. They worked with OpSec to deploy brand protection countermeasures to stabilize their global online business environment.
Counterfeit baby care products pose health risks to families. Pigeon partnered with OpSec to deploy an online brand protection program to enforce against counterfeit nursing bottles and safeguard their brand.
Protecting brand integrity can be particularly complex in certain jurisdictions. OpSec helped luxury brand Furla to build a case against a persistent counterfeiting network in China and pursue successful legal action.
The global tax stamp market is complex, with stringent traceability and security requirements. Imprensa Nacional-Casa da Moeda has partnered with OpSec for 20 years to protect over 10 billion excisable products.
With illicit trade on the rise, governments are seeking to safeguard their citizens and revenue. OpSec worked with strategic integration partner SCOPSIS to deploy a traceability and authentication solution in Lebanon.
