Social media: Insights into Consumer Behavior
There’s little doubt that social media has transformed the way consumers and businesses conduct transactions online.
In this survey, find out what 2,600+ global consumers had to say about experiences and challenges in shopping on social platforms. Among the highlights: While top-ranking worries include payment security, quality of goods and safety of personal details, nearly than a third still partake in purchases through social media.
Discover more in this report:
- Why consumers shop and engage with brands on social media platforms
- Shopping concerns and what’s expected of brands
- How to improve your online protection program