How the Counterfeit Baby Product Market Harms Brand Trust

Whitepaper

Baby

Overview

Counterfeits comprise 7% of the world’s global economy and sadly, baby products aren’t immune to this growing problem. Everything from formula and diapers to carriers, toys, and monitors are knocked-off with the possibility of grave consequences.

The paramount importance of product safety and the trust that consumers place in manufacturers of baby products, means brand owners have a lot to lose should a counterfeit product make its way through the supply chain and into the home.

In this white paper you'll learn about:

  • the scope of the problem
  • recent cases involving counterfeit baby products
  • suggested steps to defend from counterfeits

Download your free copy today.

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