OpSec's rich history of success has been the result of our ability to become an extension of our clients' brand. With business intelligence a primary objective, OpSec is able to integrate every department... from Production to Consumer Products, Marketing to Legal... to achieve that goal.
The continued expansion of radio frequency identification devices (RFIDs) provides an opportunity for OpSec to harness that technology and integrate it into authentication and enhancement products. Through RFID, OpSec looks to address two major business problems:
• Supply-chain optimization
• Consumer engagement
In optimizing the supply chain, manufacturers look to uniquely identify each unit coming off the production line. Integrating RFID solutions with authentication labels and hangtags allows for a unique digital identifier to be used in conjunction with a unique visual identifier to discover, report and correct inefficiencies. These solutions are powered by the OpSec InSight™ platform, providing automated data and analytics that will help to maximize your supply chain, manufacturing capacity, and warehousing and when combined with OpSec’s world-class technologies will allow you to authenticate your products with an added layer of confidence ensuring brand integrity.
GAIN INSIGHT & LOYALTY
Create an immersive consumer engagement strategy with NFC capabilities integrated with your products and apparel. This not only enables the collection of valuable demographic data but focuses on brand growth and loyalty by encouraging your customers to interact and share in the experiences you create for them. OpSec handles all aspects of your consumer engagement platform including development, hosting, fulfillment, and sweepstakes. Put the power of an integrated RFID/NFC authentication label to use in creating customer loyalty.
OpSec is the only provider to align all of this with your current supply chain. Product lifecycle management has never been so straightforward with the combination of RFID, authentication, and OpSec InSight.